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Deadline is approaching fast, and you don’t know how to start writing the proposal?Well, this article is written to benefit thousands of students like you who want to write a proposal in marketing urgently but don’t know what they should do next?
The proposal attempts to determine the objectives and scope of the research.
Identify the subject of your research and craft an explanatory abstract to serve as an introduction.
Market research is at the helm of addressing the seven P’s of marketing: Product, Price, Place, Promotion, People, Process and Physical Evidence.
Writing a Research Proposal is the first step towards writing a paper or an academic assignment.
Define the organization strengths and weakness to narrow down the problem area you would like to focus on in the research.
The title should be clear, concise, and summative of the research you propose to undertake.
A research proposal is a statement of intent that maps the objectives and goals of the research to take place.
It is a rationale for undertaking a research project, and it should be persuasive and thorough in its analysis.
The type of research determines the source of information.
Interviews, surveys, focus group interviews, questionnaires, and customer feedback forms the primary source for data collection.