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First, discuss the work as Edward Tufte would, using terms and critical concepts from Visual Explanations. How does it provide information about who, what, when, where, why, how much, etc.
Be sure to cite sources and page numbers (parenthetically in the text) and document those sources (in a "Works Cited" section at the end) using MLA format.Each of these elements is essential in order to understand the message an image portrays.It is important to remember that you can analyze all different types of images, including advertisements, Public Service Announcements (PSAs), websites, paintings, photographs, and more.Advertisements are almost always made to sell items.In our example image, the purpose is to sell the Pro Trek watch.How does the image convey information relevant to its cultural work by including what Tufte calls direct labels, coding (both color and cultural) and self-representing scales? How does the composition and viewpoint of the image speak to our emotions, represent power relationships, control our reactions?Be sure to quote and cite Mc Cloud or the course web site when appropriate.Yet, images have power, which is why we need to understand how to analyze them.When you’re analyzing an image to understand the message it portrays, this is called .to refer to the assignment, or imply that you're analyzing this image or using these sources because you have to (even though you do).For example, if you say "The image I've chosen to analyze is...," you're suggestion that the choice of an image has somehow been forced upon you.